Digital Marketing Pitfalls

"Avoid costly digital marketing pitfalls. Learn common mistakes SMEs make and how to fix them to improve ROI, reduce waste, and drive growth."

Stratos Controls current performance - Communications Edge

Stratos Controls Marketing Case Study

Outcomes & Value Proposition Cost Efficiency The new setup (apprentice + fractional CMO) costs significantly less than agency fees. They projected savings vs what a full-time in-house or agency-based model would have cost. SEO Uplift Target Goal to get ~30% of those 397 keywords into top 10 rankings within Year 1. Sustainable Competitive Advantage Because many competitors are strong in engineering but weak in SEO and digital marketing.

Simon Hunt

Sep 103 min read

Google & Search Engines 10 Business Pitfalls

10 Digital Marketing Mistakes Holding You Back — and How Google Tools Help

Avoid 10 mistakes we find most small businesses making with marketing.

Simon Hunt

Jul 254 min read