Fractional CMO Uk and Marketing accountability
- Simon Hunt
- Apr 21
- 1 min read
Most SME marketing isn’t underperforming because of effort — it’s underperforming because no one owns the outcome.
Budgets are being spent. Agencies are delivering. Teams are busy.But when it comes to answering a simple question — “what is marketing actually contributing to revenue?” — the room goes quiet.
That’s not a channel problem.It’s a leadership gap.
Fractional CMO's in the UK plug that key gap that's distracting the founder, Sales Director, for a fraction of the cost.
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